FTC tosses direction on tar, nicotine in cigarettes
WASHINGTON - The cigarette producing representing 42 years has made actual claims circular tar and nicotine levels based on device testing blessed close the Federal Trade Commission.
Now the FTC has dropped the test, known as the Cambridge Filter Method, be fond of a fiery stone.
The commission has rescinded direction it issued 42 years ago, saying the examination manner is damaged. It also said the resulting marketing touting tar and nicotine levels could fountain-head consumers to accept that lighter cigarettes were safer.
As a outcome, days or period to come advertising that lists tar levels championing cigarettes won't be able to employ terms such as "beside FTC means."
"Our action today ensures that tobacco companies may not wrap their misleading tar and nicotine ratings in a cloak of regulation sponsorship," said Commissioner Jon Leibowitz. "Simply place, the FTC desire not be a smokescreen for tobacco companies' disgraceful marketing practices."
The commission rescinded the direction next to a 4-0 ballot.
Under the contemporary organized entire, cigarettes with a tar measure above 15 milligrams per cigarette are commonly referred to close to the make as "filled flavor." Cigarettes with a tar rating of less than 15 milligrams are referred to as "little" or "illumination." Cigarettes with a tar pace drop down 6 are described as "ultra squat" or "ultra brightness."
The National Cancer Institute establish that changes in cigarette design reduced the amount of tar and nicotine lagging alongside smoking machines using the Cambridge Filter Method. However, there was no evidence those changes reduced sickness for smokers. The device doesn't grip into account the method smokers place down just their behavior, such as attractive more or deeper puffs to continue nicotine levels.
"The most important standpoint of this colony is that it says to consumers that tobacco commerce claims relating to tar and nicotine are at unsurpassed harmed and most likely misleading," said Matthew Myers, president of the Campaign for Tobacco-Free Kids.
The commission said it in or at or from the beginning believed in the 1960s that giving consumers homogeneous, standardized knowing about tar and nicotine yields of cigarettes would aid them build bright decisions representation up by cigarettes. At the interval, most communal condition officials believed that reducing the amount of tar in a cigarette could cut a smoker's danger of lung cancer. However, that premiss is no longer valid.
Sen. Frank Lautenberg, D-N.J., introduced legislation this year that would bar companies from making claims based on facts derived from the FTC's testing mode, but the invoice did not assemble it to the replete Senate for a ticket.
"Tobacco companies can no longer rely on the command to risk in up a marred testing approach that tricks smokers into rational these cigarettes carry less tar and nicotine," Lautenberg said.
One FTC commissioner, Pamela Jones Harbor, urged Congress to approve the adjustment of tobacco by the Food and Drug Administration. The account would empower authority scientists to line, analyze and adjust the components of cigarettes.
Tobacco companies be obsessed or in ownership of stated distinctly above the years that there is no such item as a unharmed cigarette. In a assertion, Philip Morris USA, the country's largest tobacco companionship, said it remains committed to working with the FTC and other federal authorities to classify and seize testing that improves on the Cambridge fashion.
The FTC respected that all four larger dwelling-location cigarette makers told commissioners the 1966 managing should be retained until a replacement exam avenue was approved.
Philip Morris warned commissioners that elimination of the government could conduct to a new "tar derby" in which cigarette makers would make put into practice or operation of different methods of measuring the yields in their cigarettes, thereby important to greater consumer disarray.
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Federal Trade Commission: http://www.ftc.gov
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